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TONO Cevicheria: Bringing Authentic Peruvian Flavors to Singapore

TONO Cevicheria, located at 7 Fraser Street #01-49/50 Duo Galleria, is Singapore's first authentic Peruvian cevicheria. Founded by Peruvian Chef Daniel Chavez, co-owner and chef of OLA Cocina del Mar, TONO offers a vibrant dining experience that celebrates the rich culinary heritage of Peru. 

 

As the resident consultant for branding, creative and art direction, video production, and photography, I collaborated with TONO Cevicheria to craft a visual narrative that reflects its lively atmosphere and authentic cuisine.

Branding and Creative Direction

In alignment with TONO's mission to provide an unpretentious and genuine Peruvian dining experience, I developed a branding strategy that encapsulates the warmth and diversity of Peruvian culture. This involved designing visual elements that resonate with the restaurant's colorful logo—a dancing fish mascot with maracas, symbolizing the lively spirit of Peru. 

 

Video Production and Photography

Through video production and photography, we captured the essence of TONO's offerings, from the preparation of traditional dishes like ceviche to the vibrant dining environment. These visuals were crafted to convey the sensory experience of dining at TONO, highlighting the genuine hospitality and cozy ambiance that make guests feel part of the "TONO" family. 

 

This collaboration with TONO Cevicheria provided an opportunity to narrate a story of culinary excellence and cultural richness, reflecting the restaurant's mission to offer a magical dining experience reminiscent of a Peruvian party.

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